Information Management Group¶
Typography¶
The font used in the logotype is Bauhaus.
Textual use¶
In all texts, the name must be typed as Information Management Group or IMG. If using the logotype, the name must be stylised as information management group.
Logo usage¶
Note
All em units are on a 16px baseline.
Information Management Group logo at 3em¶
Information Management Group wordmark at 3em¶
Clear spacing¶
To maintain logo sovereignty, we require the logo to have a minimum spacing
of 1em on all sides at height of 3em around it.
Size¶
To maintain logo legibility the logo should never be scaled lower than
1.5em.This may vary but you have to use your sensibilities.
Proportions¶
The logo must always be scaled so as to maintain the proportions and aspect
ratio. That’s usually achieved by using the Shift key.
Background¶
The logo must always be used on a background where it can stand out. Extremely detailed and colourful backgrounds are not recommended. Only in the cases where your background has a palette similar to the logo, you are to use our grayscale variant.
Alterations¶
You are not to alter the logo in terms of color, shape, shadows, borders, typeface or tilt. Our designers put a lot of love into it. Respect that.