Information Management Group

Typography

The font used in the logotype is Bauhaus.

Textual use

In all texts, the name must be typed as Information Management Group or IMG. If using the logotype, the name must be stylised as information management group.

Logo usage

Note

All em units are on a 16px baseline.

Information Management Group logo

Information Management Group logo at 3em

Information Management Group wordmark

Information Management Group wordmark at 3em

Clear spacing

To maintain logo sovereignty, we require the logo to have a minimum spacing of 1em on all sides at height of 3em around it.

Size

To maintain logo legibility the logo should never be scaled lower than 1.5em.This may vary but you have to use your sensibilities.

Proportions

The logo must always be scaled so as to maintain the proportions and aspect ratio. That’s usually achieved by using the Shift key.

Background

The logo must always be used on a background where it can stand out. Extremely detailed and colourful backgrounds are not recommended. Only in the cases where your background has a palette similar to the logo, you are to use our grayscale variant.

Alterations

You are not to alter the logo in terms of color, shape, shadows, borders, typeface or tilt. Our designers put a lot of love into it. Respect that.